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As the economic crisis
deepens, climate change approaches critical levels, and global tensions
increase, the need to break the monopoly on television daily news
has never been greater. We must know why the crisis is happening and
what we can do to defend ourselves. Corporate TV news won’t ask the
real questions, let alone provide answers.
The scale of the problems
facing us demands original and profound solutions. If ‘necessity is
the mother of invention’, get ready for an era of unprecedented imagination
and innovation. But there will be no progress without a fight against
forces wedded to the status quo. We are entering a period of action,
where people take solutions into their own hands and create a bold vision
for new ways of living and doing business. The Real News Network is
such a solution; it’s the missing link in the global media landscape.
We need video news that
cuts through the propaganda and spin with facts and context. But we
need more than that. We must have journalism that reports on models
for change and people getting organized seeking justice and transformation.
We require a platform for the best minds on the planet to debate solutions
and speak to millions of people. We need video news with the courage
only economic independence provides, to follow facts fearlessly to rational
conclusions.
Over the past year, our
beta news production has given you just a small taste of what we can
do. TRNN has challenged the official version of events in 2000 stories
that have received more than 15 million views. Now it’s time to further
popularize the content and style, and take the project to scale.
The Real News Network
is at a critical juncture. New distribution deals put us on
the verge of an audience in the millions. Yet, this comes at a time
when the financial crisis has knocked out some of our expected seed
funding. We need thousands of new donor/members now if we are to continue.
We have to move to a primarily small donor model now.
We know you are getting
dozens of end of year requests for support. We hope you will also support
The Real News Network.
There are two important
developments you should know about. We have an agreement with the McClatchy
Newspapers Washington Bureau that delivers The Real News stories to
millions of viewers who visit McClatchy papers’ websites. Here
is a recent screen grab from the McClatchy DC bureau website that shows
what this collaboration looks like.
We also have a contract
with Tivo that puts The Real News channel in one million households
across the USA. Other content partnerships (including dedicated
apps for cell phones) will push our video news service to millions of
people. Soon, we expect to establish a presence on cable TV on-demand
services and on radio. We are working on similar arrangements in Canada.
Over the next 12 months,
The Real News Network is expanding its news and current affairs programming
to more directly target a mass TV and Internet audience. We will enhance
our news coverage and introduce innovative, interactive programming
that enables citizens to engage in the process.
The Real News will develop
a “beat” system with production units dedicated to:
- Solutions, models for change
and visions of a better future
- The economic crisis and daily
life
- Issues that affect families,
students and young workers
- The climate change crisis
and its solutions
- Foreign policy, national security
and the abuse of power
The Real News Network
will produce branded segments on specific issues, including:
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- Global Warning:
Investigating the climate crisis, its implications and potential solutions
– with the urgency scientists say is necessary. This will include
a regular debate segment devoted to finding solutions to the climate
change crisis.
- Women’s Take: Tapping
into the knowledge-base of women who are systematically left out of
broadcast news and asking them to take a dominant role in shaping the
news, its delivery, and the ensuing dialogue that drives political change.
- Organize This:
Highlighting the importance of organizing and issues facing communities
and working families.
- Military Intelligence:
Focusing on the perspectives of US soldiers from the time of enlistment
to deployment and then the journey home.
- Our Kids: Covering
the health, well-being and future of our children.
- The Politics of Faith:
Analyzing what happens to policy and religious values when politics
and faith collide.
Over the next year we
will:
- Launch the Internet’s
first live, interactive debates show that will take debate beyond
narrow partisanship, beyond conventional borders, with wit and edge.
- Produce a media watchdog
show, ‘Watch the News With The Real News’,
allowing viewers to join in by phone, webcam and chat as we watch major
TV news – live. Together with our guest journalists and experts, we
will discuss and debate ‘the real story’.
- Expand The
Real News Network’s reach as a
video aggregator, making TheRealNews.com the go-to site for
video news, political satire, socially conscious videos and news about
solutions.
- Establish a production
unit dedicated to covering Canadian affairs
- Expand our Washington bureau,
focusing on the US Administration and Congress. There will be an investigative
emphasis on issues relating to corruption and influence, particularly
as it affects the role of banks, oil and arms in shaping US policy.
Join us in making The Real News a reality.
Here’s what you can do.
- Make
a tax deductible donation*
- If you are now a one-time
donor, become a monthly donor
- If you're a monthly donor,
consider increasing your amount by $2, $5, or $10
- If you have the means to
make a major gift, please call us at the phone numbers on the donate
page or donate online
- Consider a Real News Membership
as a gift for a friend, co-worker or family member
- Recruit five new members
- send this email to your friends and ask them to become members.
If each of our current members recruits 5 new members, we will
have reached sustainability
Now more than ever -
Our future depends on knowing.
* Donations in the USA and Canada
are charitable contributions and are tax deductible according the regulations
in each country.
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